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Francesca Falli

 

Francesca Falli

Francesca Falli was born in L'Aquila (Italy). She lives and works in L'Aquila; her studio is placed in one of the most ancient historical districts of the city. She works as a freelance designer in a communication agency in Rome.

She started painting when a child under her grandfather's guide, a decisive figure for the development of her artistic skills, whose solid foundations have origin from her family story. Her grandfather used to have an art and frame laboratory that over the time became an art gallery for famous artists and also the place where to meet collectors. Living art so closely took her to the awareness to make art her professional job.

She studied Pictorial Decoration at the Istituto d'Arte of L'Aquila, Advertising and Editing Graphics at the European Institute of Design in Rome (she was a student of the Designer and Editor Fulvio Caldarelli) and Painting at the Academy of Fine Arts (she attended Fabio Mauri's studio, her professor of Aesthetics of Experimentation at the Academy of Fine Arts).

In 1983 she started working as an advertising and editorial graphic designer for public authorities and private companies by creating marks, logotypes, coordinated images, packaging, editorial designs, advertising campaigns, posters, magazines, books, newspapers, television themes, touristic maps, illustrations, exhibition stands. Her education and her job as a graphic are closely and inextricably linked to her artistic studies.

At the same time she devoted herself to painting by making Art Deco decorations in private houses, restaurants and hotels. She made also murales and graffiti for public authorities and private customers. She worked in the pottery laboratory “Ceramiche di San Bernardino”, in a mosaic laboratory, in a metal and sculpture workshop and she designed television sets for private televisions and theatrical sceneries for touristic villages. Contamination between painting and graphics has got richer in the last times: at present her reflection/experimentation is aimed at digital collage, and graphics with manual technique plays a fundamental role in her works.
This new orientation in the artistic approach has a particular genesis. The earthquake that hit the town of L'Aquila on April 2009 distroyed her studio making her usual tools not accessible. The habit and the need to handle the colors every day dematerialized in some way, transmigrating to the infinite combinations of bytes in her computer by producing works where she takes advantage of the experience as an advertising designer.
She received prizes and acknowledgments in Italy and abroad. She exhibited her “Pollarte” in the section Great Galleries in the main fairs of Italian contemporary art next to Warhol, Festa, Angeli e Schifano works. She is historicized in the Mondadori Catalog of Modern Art and in the Atlas of Art by de Agostini. She is a partner of the Interdisciplinary Research Center on contemporary landscape. Her works are exhibited in permanent collections in art galleries and museums.

In these last years her production has been enriched with a new subject: The artistic ignorance and the protest against the pseudo artists. Their self-truth like they were famous artists collides with an obvious lack of knowledge of art history; Falli's works protest derives just from the realization of such a situation (Everybody paints, everybody feels an artist, everybody wants to express himself with art) and they inspire to the great masters of art history in the titles and in the subjects. “Who is Pollok”, “Poll-Gauguin”, “Pollo della Francesca”, “This is not a Pollok”, “Sate of Pollo”, “I'm Sazio”, “I'm Pollok”, “Amedeo and the Chickens” are her last works. A continuous research leads her to the production of “PollArte” style which is attracting the interest from critics and historians and it is spreading in the world of collectors.

Her exhibitions: L'Aquila, Pescara, Rome, Venice, Formentera, Bergamo, Naples, Miami, Vasteras, Treviso, Salerno, Caserta, Genoa Fair – Great Galleries Section, Bologna Fair – Great Galleries Section, Ischia, Amalfi, Matera, Cava dei Tirreni, Malta, Stockholm, Palestine, S. Petersburg, Figueres, Arles, Motta di Livenza, Paris, Palermo, Spoleto, Hamburg, Prague, Bologna, Longarone Fairs, Casagiove, Lanzarote, San Diego (California), Chengdu, Capua, Nigde (Turchia), Istanbul, Ercolano, London, Lanciano, Shanghai, Turin, Weiz, Barcelona, Veroli, Venice Palazzo Albrizzi Capello – in conjunction with the review of the Guatemala Pavilion at the Sixteenth Venice Biennale and with Venice Architecture Biennale, Venice Europe Pavilion, Elda (Spain), Milan, Mumbai, Vasto, Lisbon, Rio de Janeiro, Berlin, Nottingham (United Kingdom), Glasgow, Lithuania, Favara, Moscow, New York, Helsinki, Alzano Lombardo, Padova, Ascoli Piceno, San Marino, Los Angeles.

They wrote about her: Paolo Battaglia La Terra Borgese, Ivan Caccavale, Cecilia Casorati, Fulvio Caldarelli, Federico Caloi, JJ Scritti d'Arte, Nevia Capello, Sonia De Girolamo, Francesco Delli Santi, Antonio Gasbarrini, Fabio Mauri, Mario Mazzoleni, Lucia Spadano, Zibbà.

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